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Behavioral Sciences

Online Consumer Psychology-Understanding and Influencing Consumer Behavior in the Virtual World

Editor : Curtis P. Haugtvedt, Karen A. Machleit, Richard Yalch
Master eBook ISBN10: 1-4106-1269-4
Master eBook ISBN13: 978-1-410-61269-4
No of pages : 576
eBook Price : $98.95
(Price includes all sales taxes where applicable)
Originally Published : 17 Feb 2005

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