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Economics, Finance, Business & Industry

The Future of Global Business-A Reader

Editor : Michael Czinkota, Ilkka Ronkainen
Master eBook ISBN10: 0-203-87813-2
Master eBook ISBN13: 978-0-203-87813-2
No of pages : 752
eBook Price : $60
(Price includes all sales taxes where applicable)
Originally Published : 15 Apr 2011
A selection of readings from a distinguished group of international marketing researchers and educators are presented for use in the classroom or professional reading.

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